
SHE LEADS BHARAT

Elevating women leaders to build thriving, future-proof rural communities: One entrepreneur at a time
Mission
Build thriving rural communities by elevating women as vital drivers of social and economic development
Vision
Elevate 100K rural women businesses by 2028 to enable access to all essential products and services within 15 minutes at the last mile in rural India, while helping them earn elevated and diversified incomes
Last Mile Access Partner
About the Initiative
‘She Leads Bharat’ (SLB) is a coalition of partners from civil society, government, market-based service providers, and impact investors coming together on a common platform to create long-term income opportunities for rural women and their communities.
Through innovative partnerships, SLB is delivering holistic Impact Services at India's rural last mile:
Elevating rural women as digital changemakers building future proof rural communities via 3 service domains

Creating economic opportunities for small women businesses enabling long term financial inclusion for them by them

Launching women as climate solvers uplifting rural women farmers into resilient communities using climate smart agricultural solutions

Improving rural wellbeing by allowing access to holistic healthcare solutions through women, tech and insight
She Leads Bharat: Udyam (SLB U) a shared action initiative led by a powerful coalition working to elevate the Power of Women to become Digital Businesses to drive market access in their communities while
unlocking access to finance to growth
Our 2028 She Leads Bharat: Udyam goals are to have:
100K
Active
Women Businesses
$ 63 Mn
Income Earned by
Women Businesses
25 Mn
Rural Customers
Reached

500 Mn
Solutions Delivered at Last Mile across Financial Inclusion; Climate & Health

$ 10 Mn
Blended Fund Unlock via
She Leads Impact Fund
25K
Women Businesses
Unlocked Access to Finance
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$ 8 Mn
Unlock in Catalytic Grants & Formal Finance by Women Business
7
States in India
Anchored by right partnerships, SLB U unlocks
blended finance to uplift rural women to their true potential
Anchored by right partnerships, SLB U unlocks
blended finance to uplift rural women to their true potential





ANCHOR IMPLEMENTATORS
CATALYTIC PARTNERS

35K+

Rural Women Businesses
(Phygital Shops) &
Entrepreneur Network

$ 140 Mn
Total Value of Products & Services Sold

$ 23 Mn
Entrepreneur Income generated on the platform






5000
1 Mn
100 Mn
Rural Villages
Reached
Rural Households
Reached
Solutions
Delivered










She Leads Bharat: Udyam builds off Frontier Market’s community of rural women digital entrepreneurs and its all-encompassing technology platform
Rural Women
Entrepreneur led
Physical & Digital Storefronts
+
Available
Solutions
FMCG
Healthcare
Home Appliances
Climate & Agriculture
Financial Solutions
Clean energy
Beauty & Tailoring

![Shop-01[1].png](https://static.wixstatic.com/media/53789d_ea69e96e8d1b4d298f85c6e578db19f8~mv2.png/v1/fill/w_120,h_156,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/53789d_ea69e96e8d1b4d298f85c6e578db19f8~mv2.png)

✓ Digitally trained
✓ Collect rural household data
✓ Generate demand for solutions
✓ Facilitate access to products & services
✓ Earn off data collection and commissions

Meri Saheli Platform & App
✓ Capacity Building
✓ Data Collection
✓ Market Place (E-Commerce)
✓ Doorstep Delivery Tool
✓ Data Management System (100% contextual Data)
Frontier Markets has created a pathway to reach 1Mn+ women through
‘Self-Help Groups’ (women collectives) across India by 2030
Successfully Mapped 85K Women Businesses in 7 States in India to Scale the
She Leads Bharat: Udyam (SLB U) Initiative

SLB U Footprint
85K new rural women businesses mapped are ready to be onboarded, trained and activated to drive
SLB U's vision of digitizing and elevating incomes of
100K rural women businesses by 2028 and 1Mn by 2030
Scaling Partners

Unlocking $10MN of committed catalytic fund the through the pioneering blended finance facility
She Leads Impact Fund